TEK LED high bay light into overseas markets

Domestic LED high bay light product standard system imperfect, the market chaos, plus numerous participants, lead to domestic market competition is intense, a lot of LED enterprises to highlight the price competition, for more market share and profits, are targeted in the overseas market LED high bay light.

Why is the overseas market so important?
if the LED industry is solely domestic market, the growth of sales performance is limited. Secondly, the gross profit margin of the overseas market is better than domestic market. In addition, if companies want to build their brands, they can't just focus on the domestic market, they should go out and become the world's brands, and then use the brand to push back the deepening of the domestic market.
UFO LEDs


As is known to all, TEK LED high bay light brand in domestic has a higher visibility, as a comprehensive research and development, production, sales and service as one of the LED high bay light high-tech enterprise is not satisfied with this, TEK began to promote in overseas markets in 2014. In the past decade, TEK mainly developed domestic market, but at this stage, the focus of TEK (including r&d resources, marketing promotion and channel construction) is mainly focused on overseas.

It is understood that TEK has agents in the United States, India, Russia and other countries. To better cooperate with overseas market development, TEK has launched corresponding products for different markets.

At this year's Hong Kong autumn lighting fair, TEK show a variety of LED high bay light products aimed at overseas markets. Among them, including the integrated DALI LED high bay light, the BIS certification in India and the USA UL certified UFO LED high bay light.

India's government policies have given rise to a huge future for LED lighting markets and unprecedented opportunities for LED manufacturer. India is weak in supporting its LED supply chain and developing its production capacity, so it relies on imports in many respects. However, India has set stronger trade barriers on import and export tariffs: mainly reflected in import duties on parts are lower and the import tariff of finished products is higher.

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The main aim is to protect local manufacturing and boost local employment. But that may not be a bad thing for TEK, because LED high bay light is imported mainly as components. For the Indian market, TEK also has a BIS certified indoor LED high bay light.

For the U.S. market, TEK is looking for a partner to do research, and it is still doing preliminary market research. Unlike in Europe, the us market has one quality: the market is concentrated in several big suppliers. There may be thousands of lighting companies in Europe, but the United States probably has more than a dozen, but they are very large, and to open up the American market, you have to understand the laws and regulations of the local market. At present, TEK also has tentatively launched a series of LED high bay light products.

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